Iris is more than an amazing UX designer. She’s a lecturer, a mentor, a consultant, and a member of a think tank on ergonomics in the health system. Why? Because to her, people are everything! To Iris, successfully cracking the code on how people perceive their own reality and what motivates them to do what they do, is what fills her life with immense satisfaction. A creative thinker, Iris makes sure to step into each user’s shoes to find the right products to resolve everyday problems.